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Eterna

Eterna Aesthetics & Wellness · 2026 · Brand Identity, Social Content Design

A full brand identity and social content system for Eterna Aesthetics & Wellness, a Lahore-based aesthetic and wellness clinic spanning logomark, visual identity, and Instagram content design.

The Eterna logo — a white lotus mark and wordmark — on a solid warm brown background.
A brand deck slide titled ‘About the Brand’ and ‘Our Mission’, describing Eterna as a Pakistan-based clinic combining medical precision with modern aesthetic care.
A close-up beauty portrait with the ‘Beauty · Wellness · Longevity’ tagline overlaid, beside the Eterna logo.
Two Eterna lotus logomark lockups shown on brown and cream background swatches.
The brand's color palette — white, light skin, skin brown, and black, with hex values — overlaid on a beauty portrait.
A typeface specimen sheet showing the brand's three fonts — Mont, TT-Ramilas, and Signature.
The Eterna treatment room interior, with the Eterna wordmark overlaid on the reclined treatment chair.
A brand deck slide titled ‘Our Purpose’, describing Eterna's aim to bridge medical expertise and aesthetic care with honesty and accessibility.
A cream treatment chair headrest embossed with the Eterna emblem, beside branded dermal tools on a tray.
A set of Eterna Instagram story ads, including a Father's Day promotion and a full-body laser treatment offer.
A mockup of the @eternawellnesspk Instagram profile grid, showing nine branded posts.
A three-panel swipe carousel covering ‘Why Us?’, ‘What We Offer?’, and ‘What is Eterna Wellness?’.
A grid of service ad mockups — Hair PRP, a Botox FAQ, and Face PRP — alongside jewelry-style detail photography.
The Eterna clinic's glass-walled reception and treatment area.
Two close-up beauty portraits showing skin treatment detail, shown side by side.
A grid of clinic photography — an injection being prepared, a treatment device, and a specialist treating a client.
The Eterna lotus logomark on a white background.
A brand deck slide beginning Eterna's origin story, on the gap between clinical safety and genuine care that led to founding the clinic.
A brand deck slide continuing Eterna's origin story, on building trust and becoming a community rooted in honesty and compassion.
The tagline ‘Beauty · Wellness · Longevity’ set against a solid brand-brown background.